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Brand Building
Create, enhance or promote your brand.

Your image is your brand; and it creates expectations.  It defines who you are, how you operate, and what makes you different and better than your competition.  So in reality your brand is a promise.

If your brand is promise you make, then the experience of your customers/members is the fulfillment of that promose.  This experience should not be approached because it defines your image.  It must be reinforced, on a very consistent basis, so that it has value.

Most importantly, your brand must be supported by a reason to believe in your organization.

How to create that image – that brand to promote?   That’s what we do.

Website and Social Media
Creative Web and Social Media

Since the majority of the population is already on line visiting websites and social media sites, getting your brand in these places can help people know you are around.   It gives you a vehicle to get your organizations name out to the world and talk about the philosophies of why you exist and who you are.

Everybody expects to find you on the internet. You need to have a website.   It doesn’t have to flashy or high-tech.   It needs to compliment your branding and tell your story when people find you.

There are lots of companies willing to build a website for you with lots or additions and a big WOW factor. What makes us different is our talent to give you the website you actually need.

Collateral Materials
Business Cards, Post Cards, Mail Design and more.

The concept of collateral marketing – the use of brochures and/or other printed materials that you can physically give to someone or leave with them – can be and will be an effective part of your approach to telling your story.

A critical part of collateral marketing is the constancy of your message. It should match your website and any other graphics you have – the same colors, logo, style and message.

There are printing shops everywhere. What makes us different is how your image and message is delivered.   We can show you how it works.

Funding Presentations
Let us help you put everything in order.

You are excited about the cause you have or the product/service you offer. You cannot wait to tell people about the importance of your organization. So…

What is the story you are going to tell? How can you express, in writing, a good way to tell about the things you have and do? There is no place for details on what you don’t have. People won’t support what you don’t have; they will, however, support what you already do well.   So what is that story?

How are you going to tell that story? Probably more important than knowing what you want to say is knowing how to say it.

The odds are you already have the components to build a good presentation.   How will it be built and how will it be told? That’s where we can help you.

Strategic Planning
We will challenge you to define who and where and how and when.

In a nutshell, there are 3 ½ components to constructing a good strategic plan. You will need to know:

  • Where are we now? Get really clear on what your mission, values and vision include.
  • Where are we going?   Where do we want to go? Get a direction established for your organization and establish what gives you a competitive edge. Set goals.
  • How will we get there? Connect where we are now to where we want to go. Lay out the road to get there.

Laying out such a plan may seem like a monumental task. We guide you through the entire process and help you establish your organization’s direction, and we make it easy and fun.

And we don’t leave you after it’s finished. Follow up meetings are part of the package with Jenesis Creative Marketing, to help you measure your success.

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